Welcome to StrayGoat Copywriting

Copywriter for SEO, Web Content and Sales Literature

Copywriter, SEO copywriter
Copywriter
Craig Wright

Hello and welcome to StrayGoat Copywriting, the home of clear, concise and persuasive copywriting.

Firstly, let me introduce myself. I'm Craig Wright, a freelance copywriter and I specialise mainly in writing sales copy for web sites, including SEO web copy. That's me over there to the right. Yes, I know I look more like a mercenary than a copywriter, but don’t be deceived by my appearance – I have the writing skills and knowledge your business needs.

Using my talents as a copywriter, technical author and information designer, I can help your business communicate more effectively and, in turn, increase sales. How?

By writing copy that:

  • Grabs the attention of potential customers

  • Focuses on the benefits that your products and services offer

  • Provides your customers with the information they need, using language they understand

  • Answers your customers' questions

  • Has a clear structure and flow so your customers are guided through each stage of your 'message'

  • Develops trust in your business

  • Persuades your customers to buy!

You see, every word, phrase and sentence you use on your web site and in your sales literature reflects on your business. It presents your 'message' and helps to establish your relationship with your customers. Get your copy right, and you can quickly turn potential customers into paying clients who return to your business again and again. But if your copy fails to connect with your customers, the chances are that they will take their business elsewhere. This is especially true on the Internet, where your competitors are just a click away.

As a professional copywriter, I will make sure your "message" appeals to your target market, is easily understood, and promotes your brand, products and services effectively.


More than Just a Copywriter

SEO Copywriter Image What sets me apart from most other copywriters is my background. As I am a qualified technical author as well as copywriter, I have a strong appreciation of reader psychology - I understand how your customers feel and think when they read your copy. This means I can write your copy so that it not only sells your brand, products and services, but also addresses the needs of your customers.

For many of my clients, my ability to understand technology and engineering concepts quickly is also an added bonus.

But I'm not just popular because of my writing abilities - I also offer extremely competitive prices. I want my services to be available to all businesses, and my fees reflect that. And I always quote for your entire project, not an hourly fee, so you know the total cost from the start.

So if you have any of the following projects and need high quality work at low prices, please get in touch:

  • Websites, including SEO (keyword rich) content for Search Engines

  • Leaflets and Brochures

  • Advertisements

  • Direct Mail and Direct E-mail

  • Newsletters

  • Sales Letters

  • Pitches

  • User Guides and On-line Help

  • Translation Fixing (I can take copy translated into English and improve it)

Hire a Copywriter (SEO Copywriter) and Technical Author Today

If you want to make sure your business message has the desired effect on your customers, get in touch.  I'm available to work as a copywriter, web copywriter, SEO copywriter, and technical author, usually at short notice.

Contact me now by using the online Contact Form or send an email to This e-mail address is being protected from spambots. You need JavaScript enabled to view it . Just provide a brief overview of your project requirements and I will reply with a competitive quote.


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StrayGoat Copywriting is the business name of Craig Wright, a sole trader based in Coventry, West Midlands, UK. Business is registered at 305 Holyhead Road, Coventry, West Midlands, UK.

 

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Testimonials

  • “Yours Clothing are an important client, so when we needed to add SEO copy to their website, we knew we needed to be careful. Having worked with Craig before, we knew we could trust him to produce quality copy within the project deadline. Yours Clothing were very pleased with the copy he produced, as were we.” Mark West, Eventure Internet Ltd.
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  • “After asking for quotes from few copywriters, Craig responded promptly with a clear and self-explanatory quote. Pricing was competitive, but the most important factor was that his response was friendly and approachable. The copy that Craig produced was just what we wanted. Once the right tone was established, the whole process ran smoothly. Craig was also able to optimise the text for search engines.” Arber Pacarada, Solid Limited Accountancy, London.
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  • “Craig provides an easy and efficient service for all types of content writing. His online knowledge shines through in his work, and he knows exactly how to balance engaging writing with SEO optimisation. Craig produced great work for Service Magic and quickly developed a sound understanding of our business. Craig is easy going and flexible and delivered great quality writing, both to time and budget! I  was very impressed by Craig's journalism capabilities.” Andrew Bevan – Head of Product, ServiceMagic Europe (http://www.servicemagic.eu)
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  • "I have found Craig to be a highly capable individual who is able to adapt to the style and presentation required on each project, delivering clear and concise copy that is very informative but also very easy to read - this being essential when conveying technical detail about our online services but in language that anyone can understand, regardless of their knowledge." Mark West, Eventure Internet Ltd.
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  • "Just wanted to say thank you very much for your good work. Especially because the content wasn't an easy one, but you managed to capture the essence of my products and explain my passion for coffee. I will definitely use you again in the future."
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